November 13, 2019

What is The Small Town Artist Podcast and why should you care? 

I started The Small Town Artist Podcast because I became utterly aware of the unique situation I was in while building my own art career in a small town. I searched endlessly for a blue print of how I should start and what I should be doing. I found probably the same thing a lot of artists find online about art marketing. A found some good websites, and a lot of people claiming they had great advice but none of them had insight in how to make an art career in small town successful. And of course it all cost $. So I thought about how I could do it on my own. I learned a lot of lessons the hard way...by doing. I didn't wait to have someone tell me it was okay or the right thing to do. I just jumped in and hoped to at least learn...

October 28, 2019

Selena was and still is the reigning queen of Tejano music and dare I say one of the most popular Hispanic Latina figures besides Frida Kahlo of all time.

October 11, 2019

I never thought I would write a post about this. I guess because I thought I'd always own the business I had. But like everything in life we must change and grow. I should preface this by saying this isn't a negative post. It's an insightful one. It's meant to help those that are in the paint and sip business now or that are thinking of starting one. So let's just jump in shall we? First of all let's change that description from "paint and sip" because as I sit here now that industry has changed to "create and sip". Maybe no one is saying it out loud but everyone is thinking it in the back in their mind (more about that change soon). I owned a paint and sip for close to eight years. When I started it was 2011 and not many folks had heard of one let alone been to one in San Angelo. It was a...

October 10, 2019

First of all if you're reading this you are either living in San Angelo, TX, moving here, or never heard of this town and clicked on the article. Why on earth would someone write or even claim that starting an art career in San Angelo, TX is a good idea? Glad you asked. Well because I've done it the past eight years and have done very well. Now to be clear I'm not saying you couldn't make it work in another city but I argue that San Angelo has many advantages for emerging artists. What I'm proposing is subjectively for visual artists. I wish I could speak for other forms of art but I only ever talk about what I know.

Lets list these because my brain tends to organize information better that way (and I think its easier to read).

1. San Angelo isn't a big city...or a small town

Have you ever sp...

October 9, 2019

It's that time of the year again. The best time of the year for many! Many of us that enjoy dressing up in weird costumes and garments most of the year feel accepted in October. Especially those of us that gravitate to the darker aesthetic like Dia De Los Muertos. As an artist from Mexico I identify very much with this cultural phenomenon which has begun to spread in popularity over the last few years. Yet until the movie Coco came out many people didn't know much about it beyond the face painting and decor that comes with celebrating Dia De Los Muertos. As an artist I see many using that as a selling point to push more sales. Every where from retail stores and individual artists alike. So why jump on the train and become another Dia De Los Muertos Artist?

The roots of Dia De Los Muert...

August 29, 2018

I thought I'd start sharing some interesting stories and even some candid confessions that I've experienced as a full time artist. I think we tend to sugar coat things on blogs sometimes but there is nothing more sobering and impactful than the brutal truth. Perhaps I'll begin this series with a story I like telling about my daughter.

Let's back up a bit to when I was just starting out. At the time my daughter was seven years old (she is 13 now) and I was in my first year as an artist. I had just taken on a commission to paint a Michael Jordan portrait for a young couple who wanted to decorate their son's room. I was really excited to paint a sports painting and even more excited to get paid for it. This was during the summer so my daughter was with me a lot during the week. She got to...

July 25, 2018

Any aspiring artist could take a few notes from comic book creator Frank Miller. His titles, particularly The Dark Knight Returns, 300, and Sin City, were adapted into movies or have influenced some of today’s hottest film and television shows.

What does it take to follow in his footsteps? Here’s a glimpse:

Pick a loser.

In the recent 2016 Comic Con panel, Mass Live reported that Miller was quoted as saying “Look for a loser. Try to find a book that nobody's reading." That’s the reality of the situation. X-Men and the Justice League titles already have proven and top-notch professionals on them. You need to pay your dues and work on the lower tier books. Mashable reflects that the low-tier book Miller made his name on was Daredevil.

Play to your strengths.

Of course, it wasn’t an overnight succ...

July 18, 2018

When I first started creating and selling art it all happened accidentally. By that I mean I had art in a gallery and fortunately in my small town word spread quickly. Life was good...for a few months. Then sales disappeared. I wasn't selling like I had been previously. Did my art suddenly suck? Was I not creating enough? Luckily a good friend and fellow artist with much more experience than me gave me some advice. It was the type of advice that you log and keep in your repertoire, it became part of my philosophy for creating and selling art. By the way her name is Laurie Justus Pace, a phenomenal and very well-known artist, here is a link to her site  http://ellepace.com/.

She shared some words of wisdom that weren't apparent to me at the time but made complete sense. Three requirements fo...

July 2, 2018

Yea, I said it. Delete it. Okay, okay before you send me hate mail or leave a highly critical comment hear me out. I didn’t say delete all of them. Be honest with yourself. Do you like spending a large chunk of your time managing your various social media pages? Does it actually pay off for you? Are you tired of always having to adjust to the new features and updates to each social media platform? I was. What about all the podcasts and articles telling you to advertise here and there, and that each platform has a secret to success? Okay I went on a rant there but seriously the more we have to spend our time online the less we have time to create. Here are my 5 reasons why you should delete your social media page…and keep the ones that work.

Let me preface this by telling you that I have del...

May 7, 2018

Among the top questions most artists are pondering in our day and age is how to find collectors. Now that we have this incredible gift of technology to contact and engage with fans of our work it is more important than ever to establish a clear set of goals on how to engage with potential collectors. In the mind of an artist this may seem like a daunting task. Attending swanky art openings, chatting with potential art enthusiasts, and selling out to the status quo are some fears that artists have about selling their work on their own. This is why most artists would prefer to contact a gallery and seek representation. To be clear this is the function of a gallery but like I said before there are now new opportunities out there for artists that wish to take on the responsibility on their own...

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What is the Small Town Artist Podcast?

November 13, 2019

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